While I loved being a professor for almost 20 years, I moved into consulting and speaking as a branch of what I was already doing with students and colleagues. Through my TEDx talk and research for our book, I found that many people were hungry for the stories, connections and information we were providing our clients. Those hushed conversations in the hallways or the a-ha looks on people’s faces made me realize my anthropological approach to understanding identity allowed people to see how they have been shaped by societal forces outside of themselves. Only when we self-reflect, learn all of the most uncomfortable parts of our history and humbly seek a better way for our society, our families and ourselves can we start to heal the rifts between us.